Barmy Army Marks 30 Years of Support and Influence in Ashes Cricket
Formed in Adelaide during the 1994-95 Ashes tour, the Barmy Army celebrates its 30th anniversary this series, expecting about 3,000 paying travellers. A pre-Test Twenty20 event called The Bashes is planned at University Ground.
Throughout its history, the group has played 37 touring matches, with a record of 6 wins and 27 losses, excluding the Covid series. Co-founders Paul Burnham and Gareth Evans developed the organisation, while long-standing member Dave Peacock contributed to its growth. Initially fueled by shirt sales in Adelaide, the Barmy Army evolved into an industry-leading tour operator.
Approximately 30% of travelling fans are now female, with the average supporter age at 47. Leadership has transitioned from the original founders to younger professionals managing social media and podcasts under the guidance of managing director Chris Millard.
Engagement with broadcasters and players is significant: TNT Sports collaborates with them for buildup and coverage, notable on-field moments have included a King Charles impersonator leading "Jerusalem," and players like Joe Root acknowledging the crowd.
Despite England trailing 2-0 in the 2025 Ashes series going into the third Test, the Barmy Army's presence remains strong. Over three decades, the group has transformed from a fringe, self-deprecating ensemble into a recognised and influential force within English cricket, with established commercial and cultural significance.
