Esports Team Fnatic Considers $100 Million Sale Amid Strategic Growth Plans
Fnatic, a major esports organisation founded in 2004 and based in east London, is exploring a potential sale valued around $100 million (approximately £74.7 million) after receiving multiple expressions of interest. The company has hired Oakwell Advisory to manage the process, with sale options including minority investment or a full takeover. Interested bidders reportedly include sports and media investors, as well as major media companies aiming to engage younger audiences.
Fnatic competes in popular titles such as League of Legends, Valorant, Counter-Strike 2, and Rainbow Six. Notably, it won the first-ever League of Legends World Championship and recently qualified for its ninth appearance in the same tournament. Additionally, Fnatic reached the Valorant Champions 2025 Grand Final in Paris, which was attended by more than 15,000 fans.
The organisation operates offices in London, Berlin, and Tokyo and was an early Western team to set up a dedicated training facility in South Korea. Partnerships with brands like Gucci and Hello Kitty further highlight its prominence in the industry.
Fnatic Gear, the company's hardware division, produced high-performance keyboards and mice used by top players worldwide. The division sold over one million products before divesting its performance line to Sony.
Sam Mathews, associated with Fnatic, indicated that the organisation is evaluating strategic opportunities to scale its international presence and remains open to financing options that align with the long-term growth prospects of esports and gaming.
