Impact of Trump's Tariffs and Cost of Living on Holiday Shopping in the US
Published on 14 November 2025, concerns about the cost of living and tariffs have influenced Americans' holiday shopping plans this season. The Trump administration is shifting towards an affordability message and is considering lowering some tariff rates to ease financial pressures. Policies under discussion include lowering prices on coffee and fruit.
President Trump has also proposed giving Americans $2,000 funded by tariff revenue and has discussed a 50-year mortgage proposal to assist with housing affordability. Despite these measures, a September Harris poll indicated that 74% of Americans reported their monthly expenses had increased by more than $100.
The Guardian is inviting readers to share their experiences on how tariffs and the rising cost of living are affecting their holiday shopping and Black Friday plans.
