Kraken Launches Exclusive VIP Program for Ultra High Net Worth Clients
Kraken has introduced an invitation-only VIP program aimed at ultra high net worth individuals, sophisticated traders, and strategic capital allocators. The program offers personalized services including a dedicated Relationship Manager, 24/7 support, direct multichannel access, and early insights into Kraken's evolving product ecosystem.
Members gain access to Kraken's subject-matter experts spanning product development, engineering, liquidity, custody, and infrastructure. The VIP experience also includes exclusive events and intimate regional meet-ups such as Formula 1, football, and other cultural events unavailable to the general public.
To be eligible, clients must either maintain an average balance of $10 million on the platform or achieve an annual trading volume of $80 million.
This launch comes as Kraken prepares to go public in the United States early next year. The company’s move highlights growing competition in crypto services targeted at high-net-worth clients, with Binance having recently introduced a 'prestige' offering catering to clients with net worth up to $10 million.
